August 18, 2010
For Immediate Release:
Weston, FL: Bold New Move Puts MDI Lists at Top of Class
MDI Lists is pleased to announce it’s affiliation with one of the largest data suppliers in the US. This new arrangement, according to David M Raff, Managing Director of MDI, will allow us to bring both postal and email data to the market place quicker than almost any other list house’. In fact, MDI now obtains the same data used by the credit bureaus before they receive it.
The implications of this relationship are tremendous and beyond the scope of most traditional list houses. In one swift and powerful move we were able to install MDI as a market leader in consumer data. ‘MDI Lists’, according to Raff, will now be able to provide all consumer marketers both opt in email addresses and postal addresses’. This will facilitate all marketers in developing a comprehensive marketing strategy enabling them to effectively reach new customers using a two pronged marketing approach. Raff states ‘MDI will be able to provide marketers email and postal addresses for prospects based on self reported data across nearly 100 categories’.
Retailers will be able to more effectively drive store traffic. E-marketers will now have a better avenue to reach potential customers. Direct mail marketers will be able to use finely honed self reported data to reach new prospects which would be otherwise missed.
We are releasing datacards this week promoting the new and exciting files. If you have any questions please contact David Raff or Laura Ellis.